There are three techniques to increase organic search traffic to your website.
You may either:
Obtain greater rankings for current keywords
Get more keyword placements
acquire more clicks
Each of the SEO strategies listed below can help you with at least one of those tasks.
1. Study your competition.
Competition makes life more difficult, but it can also provide topic ideas.
Use Ahrefs’ Site Explorer’s Top pages report to uncover the most popular pages of your competition.
As an illustration, the tool shows that a competitor of ours receives a respectable amount of search traffic for its guide to Magento SEO.
2. Give low-complexity topics top priority.
If your site is new, it’s worth giving low-complexity topics priority because you’ll probably find it difficult to rank for competitive topics right away.
3. Update old content
Old content needs updating periodically because rankings don’t last forever, especially if you’re targeting time-sensitive topics.
7. Optimize internal links
Internal links connect pages on your website together.
They share “link equity” between pages similarly to backlinks. You have full control over where and how internal links are placed on your website, unlike backlinks. Increased internal linking to pages that require assistance is a common SEO strategy for this reason.
Fix broken links
Due to frequent page deletions and moves over time, broken backlinks are a regular issue. Any backlinks pointing to the old URLs will essentially point nowhere unless you redirect them to their new URLs.
Get more clicks
Only a portion of the struggle entails ranking highly on Google. Additionally, you must persuade searchers to click on your result.
Here are a few strategies for doing this:
Make your title tag and meta description interesting.
Add schema markup to qualify for rich snippets
Making title tags and meta descriptions as compelling as you can without resorting to clickbait is important because Google frequently displays them in the search results.
